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The Benefits of Offering Public EV Charging – Get Started This Summer

Summer is just around the corner, and travel traffic is on the rise – so is the demand for reliable charging infrastructure. During the holiday season, every charging point becomes a welcome stop for e-car drivers. Is your business already offering EV charging? Now’s the time to tap into this potential: attract new customers, boost visibility, and generate additional revenue – with zero extra effort.

💡What to expect in this article:

  1. Why the holiday season gives public charging a real boost
  2. How charging behavior changes when people are on vacation
  3. What opportunities this creates for your location (more traffic, more visibility, more revenue)
  4. How Swisscharge helps you operate charging infrastructure easily and reliably

Find out if your location is ready for summer – we’ll help you get there.

This article is Part 1 of a three-part series: 'Summer, Sun & Charging – E-Mobility During the Holiday Season'. Stay tuned!

Holiday season = peak season for charging

The warm season brings not only sun and travel fever – but also more traffic and increased charging needs. Whether it's a stopover on the way to Italy or a day trip to the countryside: those traveling with an electric car need reliable charging options.

While charging usually takes place at home or at work during everyday life, the demand for public charging points increases significantly during the holiday season. Particularly in demand are:

  • Easily accessible charging points along travel routes
  • Visibility in navigation apps and roaming networks
  • Reliability & easy access – no app clutter or complicated tariffs

🌴 Public charging demand rises in summer

For operators, this means: more potential charging sessions = more revenue.

Reasons include holiday trips, high temperatures, more leisure activities, and excursions.

What does this mean for you as a (future) operator?

If you already offer charging infrastructure in public spaces today – or plan to install charging stations – summer is a real growth opportunity.

During the holiday season, you reach:

  • A growing, mobile target group that relies on charging options
  • New users who get to know the location – and are happy to return
  • More utilization of your charging points without additional effort

How Swisscharge supports you

With Public Charging you operate your charging infrastructure very easily:

  • Connection to the roaming network – Your charging station is visible in many apps across Europe
  • 24/7 support & monitoring – You have to worry about (almost) nothing
  • Fair billing & full transparency – for you and your customers
  • Individual advice – we help you scale charging infrastructure correctly with our many years of expertise

🔧 Ready for summer?

Swisscharge takes over monitoring and maintenance on request, ensuring your charging points function reliably even at high utilization.

Conclusion: Prepare now, benefit in summer

Summer is not just vacation time – it is the best time to become visible with Public Charging and to use your new or existing charging infrastructure profitably.

With Swisscharge, you have an experienced partner by your side, supporting you technically, organizationally, and strategically. With the most registered e-drivers, over 15,000 accessible charging points, and thus comprehensive coverage throughout Switzerland.

Let’s talk – we’ll show you how to make more out of your charging point.

Learn more about Public Charging

23.05.2025

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